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Case Studies Featured Case Studies

United Airlines

United Airlines sought to increase visibility and fuel revenue growth in a cost-effective manner. The company had hired a new internal team to revamp its e-Commerce and online marketing. The team recommended that United find an expert agency partner to develop and execute an effective paid search strategy. United retained KeywordFirst to manage all of United’s paid search programs.
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Suddenlink

Suddenlink Communications is the seventh largest cable operator in the United States, supporting the information, communication and entertainment demands of approximately 1.4 million residential customers and thousands of commercial customers in Arkansas, Louisiana, North Carolina, Oklahoma, Texas, West Virginia, and elsewhere.
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Business Outfitters by Lands’ End provides logo’d apparel, business uniforms, and promotional products to corporations of all sizes. On top of weekly promotions, the brand offers Lands’ End quality clothing for companies to customize with their logos. Not only can businesses purchase embroidered polos and dress shirts, but they can create a custom uniform program that encourages their employees to make individual choices while obtaining a unified company look.
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Roto

Hoffman Southwest Corporation is the largest franchisee of the Roto-Rooter brand, which has provided plumbing repair and many other services to residents and businesses for decades. Hoffman operates Roto-Rooter franchises in several regional U.S. markets. Its customers find Roto-Rooter services typically by doing online searches and then calling either a website, ad, or organic result.
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BHN Logo New1

Blackhawk Network is the leading global provider of stored value and payments products, including gift cards, telecom, and financial services products offered online and offline. Blackhawk’s digital platform enables the management of stored value products, promotions, and loyalty programs across a network of digital distribution partners including retailers, financial service providers, and mobile wallets.
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diamondLife-logo-300

diamondLife designs and manufactures innovative performance-centric products to enhance work and home spaces. diamondLife relies mostly on online marketing efforts to drive retail sales through web orders and phone orders. Client goal was solely to increase revenue while maintaining or growing ROI.
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Pond5

Pond5 provides royalty-free stock media, including images, video, and music. Its customers include creatives ranging from musicians to art directors at advertising agencies who need high-quality stock media assets.
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